Meghan Rothschild, cofounder of chikmedia and spokesperson for the Melanoma Foundation of New England.

It’s rare that I find someone who runs harder than I do. Meghan Rothschild is the cofounder of chikmedia (a full service marketing, design, and PR firm), and a spokesperson for the Melanoma Foundation of New England. If this entrepreneur is not up at 4 o’clock in the morning pitching her clients to the media, she’s on the road educating people about melanoma. She also hosts a TV show, and donates her time to variety of causes. Meghan and I recently sat down to discuss public relations, and the challenges of getting in front of the media. We also have an honest and open conversation about melanoma and how you can protect yourself against this form of skin cancer. If you are a small business owner or nonprofit wondering how to get your story picked up by the news outlets, or if you’ve got skin, you’ll want to listen in to what Meghan has to say on this edition of The Engine.